The Experience. From day one (and every day after that), you’ll work with the owners. Owners who lived agency life and, frankly, decided we wanted our own tank. We believe every business is unique and that every business has unique challenges that can’t be solved with the same tactics your competitors are using. It’s this way of thinking that allows us to provide results for our clients. We’ll help you navigate your marketing decisions while living by one rule: Develop creative solutions to make our client’s brand shine while making their life easier. 

We will be your advocate, but not your “yes-women.” We won’t always agree with you, but you wouldn’t hire us to just be bobbleheads anyway, would you?  We’ll tell you what and why you should or shouldn’t do something while helping you navigate the business of acquiring customers and converting them into brand advocates. 

And in the end, we’ll have some fun along the way.

 

Be treated like you're the only fish in the sea.

At HulaFish, we get to know you and the pain points that keep you up at night. We then propose unique solutions that fit within your budget to drive acquisition and retention while building brand love.

Our strategies involve understanding the big picture, the objectives and the uniqueness of your organization. We’ll bring the following to our work:

  1. We’ll always aim to create value and make your life easier. As your marketing partner, it’s our responsibility to see additional opportunities for your business. We’ll remember deadlines, propose ideas and swim upstream to bring more opportunity for your business.
  2. We always think of your marketing budget like our own. We will never propose solutions that we don’t believe in. We aim to keep your spend nimble while driving the most bang for the buck. Spend their money as careful as you would your own. Put the client’s interest first and take a long-term view.
  3. We ensure our creative approach is linked to strategy. We don’t believe in doing marketing for “marketing sake” – we believe there is more to being “creative” than flashy graphics.  For each project, we set specific “SMART” goals: Specific, Measurable, Attainable, Relevant and Timely!
  4. We apply creativity to everything we do. Whether it’s creating a brand positioning strategy, advertising, a graphic identity or even writing copy, creativity flows through everything we do.
  5. We’ll become an extension of your staff. We believe in a partnership approach, becoming an integral part of your team. We’ll take a proprietary interest in your business and treat it as our own. We’ll make suggestions and will always offer our recommendations.
 

We prefer to be small fish.

Being small allows us to be lean and nimble for our clients, and thus more cost effective than other large agencies. And after all, it’s the small fish in the pond that has the most room to swim, right?

At HulaFish, we can scale up or down to meet your needs at any given point in time. In addition to our core team, we have a number of contract marketing professionals we can bring on board as needs arise.

Since 2006, our partners, Jamie and Jennifer have worked together to help clients solve problems through solid positioning, clear messaging and beautiful design. We believe you're great at doing what you do. Let us focus on what we do great — growing your business by creating long-lasting marketing strategies.

Jamie Sharp
Partner, Graphic Designer

Jamie brings over 15 years of professional experience designing for small, medium and large businesses, agencies and brands. Jamie drives the process of creating and designing experiences that help her clients grow their business. She thrives on creative challenges and has worked across a variety of design mediums, specializing in the visual communication of new and existing brands. As a visual problem solver, she brings a unique passion to every project, focusing on designing materials that achieve success through simplicity and clarity of design. Jamie's specialties in B2B, B2C, government and non-profit include brand identity, print and web design, web/email graphics, promotional and package design. She has vast experience in creating and implementing branding and style guidelines across print and digital.

Jennifer Giardino
Partner, Marketing Strategist

Jennifer brings years of agency experience with diverse industry and account sizes to HulaFish. She is responsible for strategy development, project management, and execution of key client activities to support marketing, sales and brand goals. Her niche is creating strong brand identities and executing integrated marketing plans for clients to generate awareness and demand using a variety of marketing tools, metrics and ROI targets. Her experience in developing lead generation programs has had significant success in delivering high quality leads in alignment with clients’ product marketing initiatives. She also guides client activities across all relevant social media platforms and leads the development of competitive messaging to differentiate clients’ products and services. She has years of experience in providing strategic recommendations on website navigation, strategy and design to align with audience profiles.

 
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Steve Snapp
Creative Guru

Steve is highly regarded expert in Voice of the Customer Marketing – an approach that transforms consumer perceptions into intuitive and compelling communications. He specializes in messaging that simplifies complex product stories and crystallizes customer benefits in lucid, engaging language. He has extensive experience in selling financial services including credit cards, mutual funds, mortgages and insurance, education and medical technologies, and a wide range of consumer brands. Steve capped his early career on Madison Avenue as the Creative Director for the direct marketing of all American Express products, including the launch of the legendary Black Card. As a strategic creative consultant, his clientele has been as wide-ranging as Chase Credit Cards, Pearson Digital Learning, and DSW Shoe Warehouse. He is also Co-Founder and Creative Director of Classic Journeys, an active travel company named the World’s Best Tour Operator for 2019 by Travel + Leisure Magazine.

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Katelyn Patras
Junior Graphic Designer

Katelyn joined the HulaFish team as a graphic design intern in 2016, and we were ecstatic she returned to us late 2017 to be an official member of our team. Katelyn is a hard worker with a keen eye for detail and an extremely thoughtful thinker who always looks outside-the-box. Experienced in interaction and user experience design, graphic and web design, and concept development across a range of media, she looks to create solutions relevant to the customers needs. Prior to HulaFish, she worked with a team of designers, editors, and account mangers to create high-quality deliverables for global marketing campaigns. These projects varied from print and digital advertising to event collateral, social graphics and more. Katelyn graduated from Rhode Island College in 2016.